Joseph Matos is a multi-award winning creative and strategic executive who has successfully raised the bottom line for many fortune 100 clients. Joseph has worked with some of the largest and most prestigious ad agencies in the world. He has also been one of the pioneers in the multicultural advertising wave that is now a foundation for many advertisers and organizations. His expertise spans both the general and multicultural markets. Having this skill set gives him the range companies seek when looking for unique solutions to their advertising, marketing, digital, and interactive multimedia challenges.
Before joining IMPACT to help raise the awareness of the great products and services offered to contractors and locals, his clients have included Citibank, Procter & Gamble, Hellmann’s Mayonnaise, Toyota, Alka-Seltzer, Verizon, Seiko, and Helene Curtis, HBO & HBO en Español, Reebok, Mead Johnson, Kodak, Gatorade, Lincoln-Mercury, Zima/Coors, Bristol-Myers Squibb, Burger King, JP Morgan Chase, GIANT Food, Provident Bank, Chevy Chase Bank, Sodexo, NEA, AARP (pro-bono), NBC-Telemundo, Department of Education, AHOLD, LCAT, California Department of Corporations, Shared Hope International, Transitions Lenses, DriveWear, Obagi Medical, Fashion Optical Displays, Allergan, Latisse, Restasis, Alcon, Systane, ICaps, Tobradex, OptiLasik, AcrySOF Restor, John Hopkins, Music & Arts, Peter T. Nicholl, About Faces, and Donate Life Maryland (he created the memorable "Be A Hero" campaign that continues to be used by Donate Life Maryland today), Banco Popular, Colgate-Palmolive, Payless, Merck, Pep Boys, The United States Postal Service, Gateway, Milk, José Cuervo, and Coca-Cola.
Joseph graduated from the prestigious High School of Art & Design in New York City and earned his degree at the City College of New York.